Heineken Experience Amsterdam Tour
About this activity
Highlights
- Explore Heineken's historic brewery
- Learn about the brewing process
- Discover Heineken's rich history
- Enjoy interactive exhibits
- Taste Heineken beer in the tasting room
Full description
Included / Excluded
- Entrance ticket to the Heineken Experience
- Guided tour of the historic brewery
- Two complimentary drinks in the tasting room
- Transportation to and from the venue
Important information
Know before you book
- The tour is wheelchair accessible, accommodating visitors with mobility needs.
- Children under the age of 18 should be accompanied by an adult at all times during the tour.
- Saturdays can be very busy; consider visiting on a weekday or arriving before 12:00 to avoid long lines.
Know before you go
- Wear comfortable footwear as the tour involves walking through the brewery.
- Bring a valid ID if you plan to consume alcohol during the tasting session.
- Arrive at your designated reserved time to ensure timely entry.
Cancellation policy
All sales are final. No refund is available for cancellations.
Accessibility
- Wheelchair Accessible
- Stroller Accessible
- Easy Public Transport
Good to know
- Visitors under 18 are not allowed to do the Heineken® Tour
- Please note that Saturdays can be very busy (please choose another day if possible, or arrive before 12:00 to avoid waiting in line)
- You must arrive at your designated reserved time
- This is a non-refundable ticket
- Important to bring passport, driver’s license or ID card
- Additional beers can be purchased at both the Best Dam Bar and the Rooftop Bar
Traveler reviews
A great tour from start to finish.
Very well structured brewery tour. The guides are great. Everything was great from start to finish.
Don’t!
Totally unorganized. We had tickets to go first on the tour and then to the roof bar. Instead we were sent directly to the roof bar. There we were served beer which ran over the rim of the glass and spilled on to our clothes and hands. The tour wasn’t very informative and it was hard to hear the guides. The interactive stuff was just embarrassing, you shall pretend to be a beer bottle. The tour ends with a free beer which is poured the same way, dripping. The best thing was the shop and you can go there without a ticket .
The Tates
If they drink beer 🍺 they’ll love ❤️ it. The technology was very nice. Also learning how to make beer was interesting who started it, what ingredients you need to make it.
Really Cool
We ddi the VIP tour. 75$/person. Excellent. 45 minute tour then the experience. First we went to Freddy's private bar to taste their co brands with light pairings. Next we went through their interactive video tour which was really cool. Finally they have a club Heineken in the basement and a roof top bar you could explore (not included in the VIP experience). It was neat. Our souvenier was a Heinekien 0 bottle with a custom label with our first names. Check for discount codes - we saw some ads in the Amsterdam airport after the fact to save you 20%.
A very fun experience
Exceeded expectations Very fun and interactive Staff are very helpful and speak a wide variety of languages Went as a group of 4 with tour tickets and rooftop access and spend 2.5 hours there. Can be crowded at the start with the staff guide but groups spread out when you get to the self guided area. F1 and Champions League area's near the end were very good